Where burnt-out sellers come to stop the chaos .
The cabana sits on the east side of the island, where the wifi's strong and the boxes pile up by the door. This is where we teach what actually works on Amazon. From reselling shoes to scaling private label. No guru theatre. Just the moves that moved the numbers.
you'll hear: keyboards, the dryer cycle, somebody muttering about ad rank.
"Set the boxes down."
cabana
Fresh from the shack
Advertising Invoices for Amazon Sellers: New Location
Amazon advertising invoices are now located under Reports, then Advertising Reports in Seller Central, after being moved from the Seller Fee invoices section in January 2025. Accor
read moreDoes Amazon Collect and Pay Sales Tax (GST) for Sellers on Amazon Canada?
Amazon Seller Forums are full of these kind of posts. Does Amazon Collect and Pay Sales Tax GST for Sellers on Amazon Canada? This is one of the most common questions we see from n
read moreHow to Calculate Your Year End Inventory for Amazon Sellers
As a Canadian Amazon Seller, and your year end comes to a close, one of the most important things you will need to do is calculate your ending inventory for tax purposes. This appl
read moreCBSA Record Keeping for Global Amazon Sellers: Compliance Without Compromise
If you're an Amazon seller based outside of North America looking to expand into the Canadian market, there's a compliance step you might not be aware of: Canada Border Services Ag
read moreHow to Increase Your Amazon PPC Threshold Before They Bill You: From $500 per Invoice to $10K per Invoice
HOW TO INCREASE YOUR AMAZON PPC THRESHOLD BEFORE THEY BILL YOU: FROM $500 PER INVOICE TO $10K PER INVOICE
read moreHow to Update Amazon.ca Sales Tax Codes for the Canadian Tax Holiday
If you are selling on Amazon.ca, the Canadian Government announced that they were offering a GST/HST sales tax holiday starting on December 14th, 2024 until February 15th, 2025. Th
read moreThis question comes up constantly now that Amazon.ca collects GST/HST through their marketplace tax collection service. Sellers think "Amazo
Rewards ReefAnd asked it to give me the best card recommendations for an Amazon Seller.
Latest from the cabana
600+ Corrections: How to Stop Endlessly Correcting Your AI
How to make Claude remember: keep a plain-English file of every correction, then see what Anthropic's docs say about CLAUDE.md, memory and projects.
read moreClaude Code Tips From an Amazon Seller: Just Ask It to Get Good at It
Claude Code tips for beginners from an Amazon seller: ask it to learn what it is weak at, drop the long scripted prompt, and check what Anthropic advises.
read moreRockets and Feathers: Will the Amazon Fuel Surcharge Ever Come Off?
The Amazon fuel surcharge adds 3.5% to FBA fulfillment fees from April 17, 2026. See the cost per unit, how the 2022 one ended, and how to price…
read moreJust Make the Box Bigger: Should You Sell a 2-Pack on Amazon?
Amazon FBA bundles and multipacks: see the fee math for a cheap single vs a 2-pack on Amazon's 2026 US rate card, and how to spot the packs…
read moreThe 10 Biggest Things Amazon Announced at Accelerate 2026, and Where Each One Stands
Amazon Accelerate 2026 recap: the 10 announcements and where each stands on October 13, 2026, with Amazon's own dates, betas and what is not live yet.
read moreAmazon Used to Need Your Yes. Now It Needs Your No.
Amazon AI now rewrites your titles, builds multipacks off your listings, and applies detail-page edits by default. What is live right now, and what you have to decline.
read moreHow to Run an Amazon Business From Another Country (We Have Done It for Years)
We have run our Amazon business from a beach town in Costa Rica for years. Not as an experiment, as the normal way the business operates. So when…
read moreWhat Is My Amazon Business Worth? SDE, Multiples, and the 2026 Reality Check
Every seller carries a number around in their head. It usually came from a Facebook group comment, a broker's cold email, or the price a friend got in…
read moreSelling on Walmart.ca: 5 Reasons Their Marketplace Wants Sellers to Win
Everyone who sells online has a story about a marketplace treating them like a number. You get flagged, you get suspended, you get a form letter, and you…
read moreAmazon Seller Fees in 2026: The Complete US and Canada Breakdown
Amazon fees are where seller margins quietly disappear. Not in one big charge, but in a stack of smaller ones (referral, fulfillment, storage, and a handful that sneak…
read moreHow to Win Amazon Buy Box: how to win amazon buy box in 2026
If you want to win on Amazon, you need to master the Buy Box. It all boils down to excelling in four key areas: sharp pricing, lightning-fast fulfillment…
read moreIf You Don’t Ask, The Answer Is Always NO:
When I started writing this I began to realize that there are just so many damn ways to save money in this business. And the majority of them…
read moreThe Amazon Buyer-Seller Messaging Templates.
Nine copy-paste templates for the messages every Amazon seller has to write at 2am. Returns, refunds, missing items, bulk inquiries, custom invoices. No form. Just take them.
Get them via the newsletterThe ASIN audit cheat sheet.
One page. The 14 things the keepers check before touching anyone's listing. No form. Just take it.
Get it via the newsletteralso tucked nearby: the reimbursement money-back guide we use when Amazon owes us cash
Free guides for Amazon sellers.
Real things we made for real sellers. Same playbooks we use on our own brands. Take whichever one is calling.
The Tool Atlas
Sixty vetted tools for Amazon sellers, organized by job. Unlock with three referrals.
Amazon Fee Cheat Sheet
Every FBA fee on one page. Storage, FBA, referral, low-inventory, peak. Free PDF.
The Claude Code Seller Guide
How sellers run their Amazon ops with Claude Code. Deep-dive guide, free.
Getting Started on Amazon
The free course we wish we had when we started. Lectures on how to set up your Seller Central account, source your first product, and ship your first FBA shipment. Free. Enter your email and the course login lands in your inbox.
Start the free courseAlready enrolled? Log in here. Forgot your password? Use the link on that page and check your spam folder for the reset email.
no sales pitch, no upsell wall, just the basics done right.
The paid courses
Two flagship programs from Rob. Built from a decade of selling on Amazon, refined with every cohort.
OA Masterclass
76 lessons. Online Arbitrage from sourcing to scaling. Includes leads, sourcing groups, and a 30-day refund guarantee. The flagship.
Shoe Reselling on Amazon
15 lessons. How to pick winning shoes in the colors and sizes most sellers run from. Where the margin actually lives.
Want us to look at your listing?
Book a 60-minute paid Zoom call with Max. We'll break down what's working on your ASIN, what's broken, and exactly what to fix first. Fast, honest, useful.
Book a 60-min ASIN audit — $499you are at Amazon Seller Cove · back to the map ↑